We aim to be proved right by the future. We need to be clear about where markets are in their own cycle, what is driving them, and what will happen next. Looking at an equity market cycle, we can see there are distinct periods when a single asset class delivers sustained outperformance.

Focus on change is about identifying changes in market drivers and the key factors that will create a shift in the investment environment. We then set our House View to exploit the expected environment to maximise the benefits for our clients.