Standard Life Investments

Good Investing

What is 'good' investing?

Essentially, it means investing with the objective of "doing good", whilst aiming for a financial return. There is a range of options available, covering different values.

  • Ethical investing - excluding companies based on their involvement in, for instance, tobacco and gambling.
  • Sustainable & responsible investing (SRI) - primarily focuses on measuring a company’s approach to managing sustainability factors, for example avoiding companies that have polluted the environment or have poor health and safety regulations.
  • Impact investing - investing in companies that have the intention to generate positive and social and environmental impacts alongside financial returns.

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